PRIVACY POLICY

ROVE DASH CAM

Privacy Policy

Last Updated: February 2026

ROVE Dash Cam (“ROVE,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. We collect only the personal information reasonably necessary to operate our business and provide our products and services.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you:

  • Visit our website at www.rovedashcam.com
  • Purchase products through our online store powered by Shopify
  • Use the ROVE mobile application (“App”)
  • Register products or contact customer support

1. INFORMATION WE COLLECT

A. Information You Provide

  • Name
  • Email address
  • Phone number (if provided)
  • Shipping and billing address
  • Account login credentials
  • Customer support communications
  • Marketing preferences

Payment information is processed securely through Shopify and authorized payment providers. We do not store full payment card numbers.

B. Information Collected Automatically

  • IP address
  • Browser type
  • Device information
  • Operating system
  • Referring URLs
  • Interaction and usage data
  • Cookie identifiers

C. Information Collected Through the Mobile App

  • User ID
  • Device ID (push notification token)
  • Product interaction data
  • Crash and diagnostic data
  • Local network connectivity information
  • Location data (if permission granted)
  • Camera and photo access (if enabled by you)

User-Generated Content: Video footage recorded using our products remains under your control. We do not access or store recorded footage unless you choose to share it with us for support or warranty purposes.

2. HOW WE USE YOUR INFORMATION

We may combine information collected from different sources (such as our website, App, and customer support interactions) for the purposes described below:

  • Process and fulfill orders
  • Provide customer support
  • Authenticate accounts
  • Deliver push notifications
  • Improve product functionality and user experience
  • Conduct analytics and internal reporting
  • Measure advertising effectiveness (website only)
  • Send marketing communications in accordance with your preferences
  • Prevent fraud and enhance security
  • Comply with legal obligations

Automated Decision-Making: We may use automated systems and tools to detect fraud, prevent security incidents, assess payment risk, and maintain service integrity. These systems are used for operational and security purposes.

3. COOKIES, PIXELS, AND ADVERTISING (WEBSITE ONLY)

Our website uses cookies, pixels, and similar technologies, including services provided by advertising and analytics partners such as Meta (Facebook), Google, TikTok, Microsoft, and similar providers.

These technologies may collect information about your interactions with our website to:

  • Analyze website performance
  • Measure marketing effectiveness
  • Deliver relevant advertisements
  • Create remarketing audiences

Some third-party providers may collect information directly through cookies or SDKs when you use our website.

You may control cookies through your browser settings or opt-out tools provided by advertising platforms.

Some browsers offer a “Do Not Track” feature. Our website may not respond to all such signals.

4. MOBILE APP PRIVACY & APP STORE ALIGNMENT

The ROVE mobile application does not use advertising identifiers (IDFA), cross-app tracking technologies, or behavioral advertising SDKs.

The App does not track users across third-party apps or websites for advertising purposes.

Precise location data collected within the App (if permission is granted) is used solely for app functionality and not for advertising or profiling.

The App’s data practices are aligned with Apple App Store and Google Play privacy disclosure requirements.

5. PUSH NOTIFICATIONS

If you enable push notifications, we collect a device push token for service-related messaging. Push tokens are not used for advertising or cross-app tracking.

6. DISCLOSURE OF PERSONAL INFORMATION

We may disclose personal information for business purposes to the following categories of recipients:

  • Payment processors
  • Shipping and fulfillment providers
  • Cloud hosting providers
  • Analytics and advertising partners (website only)
  • Customer support vendors
  • Fraud prevention and security service providers
  • Professional advisors (legal, accounting)
  • Government authorities when required by law
  • Successors in a business transaction

Service providers are contractually obligated to process personal information only as necessary to provide services on our behalf and to maintain appropriate security safeguards.

7. SALE OR SHARING OF PERSONAL INFORMATION

We do not sell personal information for monetary compensation.

Certain disclosures of website data to advertising or analytics partners may qualify as “sharing” under California law.

California residents may opt out of such sharing by contacting help@rovedashcam.com or by using any “Do Not Sell or Share My Personal Information” link provided on our website.

8. DATA RETENTION

We retain personal information only as long as reasonably necessary for:

  • Fulfilling contractual obligations
  • Maintaining tax and accounting records
  • Providing customer support and warranty services
  • Fraud prevention and security monitoring
  • Complying with legal obligations
  • Resolving disputes and enforcing agreements

Retention periods are determined based on the type of information, legal requirements, and business needs.

9. DATA SECURITY

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

In the event of a data security incident, we may notify affected individuals and regulators as required by applicable law.

10. INTERNATIONAL DATA TRANSFERS

Your information may be processed in the United States and other countries where our service providers operate. We take appropriate measures to protect personal information during international transfers.

11. CHILDREN’S PRIVACY

Our services are not directed to children under 13, and we do not knowingly collect personal information from children.

12. YOUR CHOICES AND CONTROLS

  • You may update account information through your account settings.
  • You may unsubscribe from marketing emails using the unsubscribe link provided in communications.
  • You may disable push notifications in your device settings.
  • You may request deletion of your account and associated personal information by contacting help@rovedashcam.com.
  • You may control cookie preferences through your browser settings.

13. CALIFORNIA PRIVACY RIGHTS (CCPA/CPRA)

In the preceding twelve (12) months, we have collected categories of personal information including identifiers (such as name, email, IP address), commercial information (purchase history), internet activity information (browsing and interaction data), device information, approximate geolocation (if enabled), and customer service communications.

California residents have the right to request access, deletion, correction, opt out of sale or sharing, limit use of sensitive personal information (if applicable), and not be discriminated against for exercising privacy rights.

You may designate an authorized agent to submit a request on your behalf. We may verify your identity before processing a request.

To submit a request, email: help@rovedashcam.com

14. CHANGES TO THIS POLICY

We may update this Privacy Policy periodically. Updates will be indicated by a revised “Last Updated” date.

15. CONTACT INFORMATION

ROVE Dash Cam
Email: help@rovedashcam.com
Website: www.rovedashcam.com